Lifestyle
SM Mall of Asia Unveils MOA20: 20 Years, Reimagined in a Limited Edition Drop
Posted by SM Supermalls on August 10, 2026
Twenty years of iconic moments, reimagined through the creative lens of three Filipino artists.
To mark its 20th anniversary, SM Mall of Asia introduces the MOA20 Limited Edition Anniversary Drop, featuring original designs by celebrated visual artists Raco Ruiz, Bitto, and Jill Arteche.
Known for their distinct creative styles, the three artists offer their own interpretations of MOA’s 20-year story, drawing from everyday experiences, pop culture, nostalgia, and contemporary Filipino life. Together, their designs bring familiar MOA moments into a fresh, collectible format.
The collection features statement shirts and premium canvas tote bags, designed as contemporary keepsakes celebrating two decades of MOA. It will officially debut at the MOA20 Limited Edition Anniversary Drop Press Launch on August 12.
From August 15 to September 15, shoppers who spend a minimum of ₱7,000 in a single receipt at any store at SM Mall of Asia can receive a complimentary MOA20 shirt or premium canvas tote bag, while supplies last. Redemption will be available at Level 2, Main Mall, in front of Abercrombie & Fitch. Terms and conditions apply.
Meet the Artists
Jill Arteche is a Manila-based visual artist and illustrator known for her vibrant, character-driven style. Her playful and relatable work spans campaigns, editorial, merchandise, murals, packaging, and exhibitions in the Philippines and abroad. She has collaborated with brands including Nike, Philippine Airlines, Canva, Huawei, and San Miguel Brewery, and has held three solo exhibitions.
Bitto is an artist, painter, muralist, and illustrator whose work explores personal narratives through graphic figurative representation, typography, and abstraction. His recurring characters capture quiet, intimate moments of everyday life. His work has been exhibited internationally in Japan, New York, Singapore, and Germany, with collaborations including Nike, Fujifilm, Sprite, and Shake Shack.
Raco Ruiz is a Manila-based multimedia creator, visual artist, and content creator known for his bold, colorful, and nostalgia-driven style. Working across visual art, photography, video, hosting, and digital content, he creates imaginative worlds inspired by pop culture, whimsy, and surrealism. His collaborations include Vans, Disney, New Era, Globe, Warner Bros., and Universal.
With three distinct creative voices behind one exclusive drop, MOA20 brings together art, culture, and 20 years of shared experiences in a collection made to be seen and collected.
Discover the artists. See the collection. Be part of the MOA20 drop.
About SM Supermalls
SM Supermalls is one of Southeast Asia's largest mall developers and operators, with 90 malls in the Philippines and 9 in China. For generations, SM has grown alongside Filipino communities by creating destinations where people, businesses, and opportunities come together.
Through "My SM," SM continues to evolve with the changing lifestyles and needs of Filipino communities, reimagining the mall experience through thoughtfully designed spaces, better connectivity, innovative digital conveniences, and meaningful experiences that foster connection and strengthen communities.
My SM. Your Most Loved Supermall.
