New Discoveries for the Way You Live and Unwind in the Metro at SM Supermalls

The middle of the year screams new mall finds!

It’s that time of the year when you suddenly get that itch to cop that home piece that suddenly inspires a whole room makeover. Sometimes it's a piece you've only seen online or a wellness procedure that sparked your curiosity. And sometimes, it's a frozen treat that turns a quick errand into a well-deserved break! Relate?

This month, SM Supermalls welcomes new brands that bring fresh inspiration to everyday living—from thoughtfully designed home essentials, a dessert stop perfect for cooling down after a day out, to an intentional overall wellness visit that you wouldn’t want to pass on!

For the Home Enthusiasts

• Nitori

A well-designed space starts with the right details, and NITORI is bringing exactly that to SM City Fairview.

Soon to open at the Parkway, Upper Ground Level, NITORI makes its first regional debut, offering furniture, storage solutions, home décor, and everyday essentials inspired by Japanese functionality and simplicity. Whether you're refreshing a corner of your home or planning a full room makeover, you'll find practical pieces designed to make everyday living more comfortable.

For Health & Wellness

• Nura

Take a smarter approach to wellness at NURA, making its first-ever SM debut at SM Podium, Lower Ground Floor. This AI-powered preventive health screening center combines advanced imaging technology and intelligent health analytics to deliver comprehensive screenings designed to support early detection and proactive care.

For Your Next Sweet Escape

• SMÖOY Yogurt & Ice Cream

A shopping day feels a little sweeter with a dessert stop in between.

Soon to open at City Center, Level 2 of SM North EDSA, SMÖOY Yogurt & Ice Cream serves creamy frozen yogurt and indulgent ice cream creations perfect for satisfying midday cravings. Customize your cup with your favorite toppings or enjoy one of their signature combinations for a refreshing treat any time of day.

Whether you're updating your space, shifting to a more intentional and healthier lifestyle, or simply rewarding yourself with something sweet, these new openings offer plenty of reasons to explore something different on your next mall visit.

Find your next favorite at SM Supermalls. 

About SM Supermalls
SM Supermalls is evolving—shaping how people live, connect, and experience life today. More than a place to shop, it is the country’s most loved mall and an everyday destination designed around the lifestyles, passions, and needs of Filipino communities, delivering new finds, fresh concepts, and meaningful experiences. 

As one of Southeast Asia’s largest mall developers and operators, with 90 malls in the Philippines and 9 in China, SM Supermalls continues to evolve its spaces, experiences, and partnerships, building destinations that grow with communities and remain trusted, relevant, and loved for generations. Your Most Loved Supermall, SM.

Participating Malls