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SM NORTH EDSA LAUNCHES ITS FIRST “NORTHERN PLAYCON” FOR GAMERS AND TECH FANS
Posted by SM Supermalls on August 04, 2025
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Posted by SM Supermalls on August 04, 2025
Game on, SM Fam!
SM North EDSA’s “Northern Playcon” is located at The Block Atrium.
SM North EDSA is launching its first-ever “Northern Playcon,” a next-level gaming and tech experience happening from August 1 to 17 at The Block Atrium in time for SM Supermalls’ “SM Tech Fair” celebration.
A cosplayer dressed as Princess Peach.
This flagship event under the SM Fandom Series is the ultimate celebration of all-things tech, gaming, and fandom communities.
L-R: PC Express Vice President of Sales & Marketing Mr. Jesse Tan, SMART Communications, Inc. Head of Modern Trade Mr. Christian So, SM Supermalls Executive Vice President for Marketing Mr. Joaquin L. San Agustin, SM Supermalls Assistant Mall Manager Mr. Michael Vincent C. Uy, and National University Esports Head Coach Mr. Patrick “Coach Dhap” Palacio.
In collaboration with SM Cyberzone, “Northern Playcon” is the go-to arena for a tech and gadget haul with participating brands like PC Express, PLDT, Nintendo, Honor of Kings, PUBG, Tecno, Republic of Gamers, DataBlitz, SteelSeries, EVNIA, AGON, Smart, and Pilipinas Live. Additionally, Bandai Gashapon jumps in as Northern Playcon’s official event sponsor.
Sponge Cola lead vocalist Yael Yuzon participated in the Mobile Legends show match.
For those who want to unleash their competitive spirit, “Northern Playcon” has an activity called “Northern Playoffs,” featuring tournaments across different titles, giving enthusiasts a shot at glory and bragging rights.
National University Esports Team won the Mobile Legends show match versus Team KOLs.
“Northern Playcon” will also house a “Gamers’ Round Table,” a safe space for players, creators, and insiders to connect and discuss all things gaming culture, as well as it being a free-play area for friendly bouts or just solo gaming.
The overhead LED display at “Northern Playcon.”
Daily live watch parties will also keep the action alive on and off the floor at “Northern Playcon” with its state-of-the-art overhead LED display so fans and shoppers will not miss the action.
Cosplayers during the first day of “Northern Playcon.”
“Northern Playcon” is just one of the many exciting activities for SM Supermalls’ “SM Tech Fair” wherein SM transforms its spaces into tech wonderlands for the whole month of August.
Live the tech life this August at SM Supermalls. For more details on “Northern Playcon,” follow SM North EDSA’s official social media accounts. For more information on the “SM Tech Fair,” visit SM Supermalls’ official social media accounts and www.smsupermalls.com.
