Save the dates because you sure don’t want to miss the fun in store for you at SM MALL OF ASIA Complex this March 5 to 31, 2023! 

This year, World of Happiness at MOA is packed with bigger treats and surprises that will absolutely bring a smile to every mall-goer at MOA. Maybe even get them doing a little happy dance as they shop, dine, and play around the complex! 

Undoubtedly, SM Mall of Asia is the ultimate happy place this March because of its immersive installations and creative spaces that make content creation, self-expression, and bonding more enjoyable and memorable for family, friends, and even fur-babies. Plus, there are a lot of special deals, promos and discounts up for grabs this March. 

Experience a world of happiness at SM Day of Happiness! 

MOA’s Happiness Playground and Happiness Selfie Studio in partnership with UFOTO from March 17 to 31 at the Central Atrium is perfect for anyone looking to bring out their youthful energy as they take snaps, play and pose to the endless options of bright and colorful larger-than-life displays! 

This interactive playground full of experiential installations in partnership with SM Cyberzone and SM Malls Online, fun photo spots and spaces around the mall is perfect for kids and kids at heart. 

The fun does not stop because on March 19 and on International Day of Happiness, March 20, the MOA Happiness Squad will be roaming around the complex to spread joy to customers through smiley balloons, giveaway treats, surprises and instant prizes! Even MOA’s Royal Marching Band has a special performance to make your day extra happy! So be sure to catch them LIVE at the arcades as they play happy beats that get you jumping, dancing, and shouting for ‘MORE!’ Added to the list of surprises, some of your favorite characters will be will be waiting for you for a quick meet & greet! 


If you want to get the perfect treat to share with family and friends, MOA’s Happiness Deals & Promos will surely make your heart (and tummy) extra happy. Exclusive promos, deals, bundles, GWP, and BOGO are up for grabs from March 18 to 20! 

To cap it off, the iconic MOA Globe will be flashing the biggest smile from March 5 to 31. Don’t forget to spot and capture the happy faces flashed by the MOA Globe. Strike a pose, snap, and upload it on your Facebook or Instagram accounts, and you might win a surprise treat from MOA!  

Big surprises will surely make you smile when you visit the SM Mall of Asia this March. Join the fun and help spread happiness, give love, and share good vibes only here at SM! 

Enthusiastic to know more about MOA World of Happiness? Make sure to visit SM Mall of Asia’s official Facebook, Twitter and Instagram account