Over 1,800 Cyclists and Families Celebrate World Bicycle Day with SM Cares Bike Fest 2023 Kick-Off

June 09, 2023

bike_inner_1_1430x765

Let’s pedal towards a greener and healthier future! Cyclists celebrate World Bicycle Day at SM City Clark!

Over 1,800 Cyclists and Families Celebrate World Bicycle Day with SM Cares Bike Fest 2023 Kick-Off

SM Cares, the corporate social responsibility arm of SM Supermalls, successfully commemorated World Bicycle Day with a series of nationwide events that brought together bike enthusiasts, advocates, and key stakeholders in the promotion of cycling and sustainable transport. The event, held simultaneously across multiple SM malls, saw an impressive turnout of 1,800 attendees nationwide.

The World Bicycle Day celebration, held at SM by the BAY in Pasay City, featured a variety of activities aimed at promoting safe and sustainable biking. Attendees included bike enthusiasts and advocates, members of the national bike coalition "Break the Cycle," as well as partners from the Department of Transportation (DOTr), Metropolitan Manila Development Authority (MMDA), and various local government units (LGUs).

bike_inner_2_1430x765

Left- Several cyclists and bike enthusiasts joined the Fun Bike Ride at SM Seaside Cebu
Right -The SM Bike Fest at SM by the BAY was attended by several bike groups, individuals, and government agencies - from Pasay LGU, to MMDA, and DOTr

A highlight of the event was the community bike ride that took place not only at SM by the BAY but also at SM City Marikina, SM City Fairview, SM City Clark, SM Sta. Rosa, SM Seaside City Cebu, and SM Lanang Premier in Davao. This simultaneous bike ride brought together people from different locations, promoting the joy of cycling and SM's advocacy for safe and sustainable transport.

In addition to the community bike ride, a bike safety clinic for kids was conducted at SM by the BAY, SM City Marikina, and SM City Fairview. This initiative aimed to engage with the next generation of bikers, imparting valuable knowledge and promoting safe cycling habits from an early age.

bike_inner_3_1430x765

Left - Empowering Young Cyclists: SM Bike Fest also had an engaging Bike Safety Clinic for Kids, ensuring a safe and enjoyable cycling experience for our little riders.
Right - Kids love biking too! Young cyclists are ready to conquer the roads after attending the Bike Safety Clinic at SM City Fairview

Ms. Queenie Dizon-Rodulfo, SM Supermalls Senior Assistant Vice President for Mall Based Business Units and Operations Services, shared his thoughts on the event, stating, "We are thrilled to have hosted a successful World Bicycle Day celebration to kick-off more activities under our Bike Fest across SM malls nationwide this June. SM remains committed to promoting biking as a safe and sustainable means of transportation. As we continue supporting communities, we hope to engage more with like-minded champions in raising awareness and fostering a culture of biking."

As per Hon. Joey Calixto Isidro, Pasay City Councilor "World Bicycle Day serves as a reminder of the importance of sustainable transport in building livable cities. We are pleased to collaborate with SM Cares and other key stakeholders to further promote biking and create a safer and more inclusive urban environment for all."

Mr. Patrick Santos, the Policy Lead of Active Transport Program Management Office Department of Transportation, highlighted the efforts of SM Cares in championing bike safety and infrastructure, stating, "SM Cares has been a valuable partner in our collective mission to create bike-friendly cities. Their commitment to providing bike racks, repair facilities, and collaborating with various government agencies and bike organizations has significantly contributed toimproving biking conditions and safe road sharing in the country."

The World Bicycle Day celebration was a testament to the growing support for cycling as a sustainable and healthy mode of transportation, under the SM Cares Bike-Friendly initiative. Apart from these, SM Cares' advocacies include programs on the Environment, Children and Youth, Women and Breastfeeding Mothers, Senior Citizens and Persons with Disabilities.

To learn more about these, visit www.smsupermalls.com/smcares.