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October 13 Is International Day For Disaster Risk Reduction

Posted by SM Supermalls on October 12, 2020

ARISE Philippines and SM Prime Holdings join observance of Global DRR Day

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Author(s): UNDRR
Source: United Nations Office for Disaster Risk Reduction-Regional Office for the Americas and the Caribbean
 

The United Nations General Assembly has designated October 13th as the International Day for Disaster Risk Reduction to promote a global culture of disaster risk reduction. It is an opportunity to acknowledge the progress being made toward reducing disaster risk and losses in lives, livelihoods, and health in line with the Sendai Framework for Disaster Risk Reduction 2015-2030 adopted at the Third UN World Conference on Disaster Risk Reduction in Japan in March 2015. 

In 2016, the UN Secretary-General launched “The Sendai Seven Campaign” to promote each of the seven targets over seven years. The 2020 target is Target E: “Substantially increase the number of countries with national and local disaster risk reduction strategies by 2020” which lays the foundation for the implementation of the Sendai Framework and is closely linked with Priority for Action 2: “Strengthening disaster risk governance to manage disaster risk.”

In keeping with the Day’s focus on the impact that disasters have on people’s lives and well-being, this year’s theme is about conveying the message that many disasters can be avoided or prevented if there are disaster risk reduction strategies in place to manage and reduce existing levels of risk and to avoid the creation of new risk. What that amounts to is “good disaster risk governance.”

In the Philippines, SM Prime, a member of ARISE Philippines, joins the celebration of UNDRR DRR Day. Some of SM Prime’s DRR initiatives include:

#ItsAllAboutGovernance #DRRday

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