Share the Magic of Friendship
The Besties of Joy are back, and this year they're bringing some familiar furry friends along for the fun!
Your favorite SM Super Pets Club friends, Maki, Matty, Sasha, and Sera, are joining the Besties of Joy family. Through SM Cares' Buy-One-Donate-One initiative, every Besties of Joy pair creates twice the reason to smile: one Bestie comes home with you, while another is shared with a child through the campaign.
For PHP 380, each pair comes with two Besties:
🐾 Keep one Bestie for yourself, a friend, or a loved one
💙 Share one Bestie with a child through the campaign
A simple gesture. A shared friendship. Double the joy.
Meet the Besties of 2026
Get ready to meet your newest besties!
For the first time, the lovable members of the SM Super Pets Club are joining Besties of Joy. Say hello to Maki, Matty, Sasha, and Sera. Each one brings their own unique personality, but they all have one thing in common: they know that friendship is even more meaningful when it's shared.
Maki
 |
Sera
 |
Sasha
 |
Matty
 |
|---|---|---|---|
MakiThe Always Game Makikain
The foodie who's always on the hunt for the next yummy adventure. Whether it's discovering new treats or hanging out with friends, Maki believes everything is better when shared. |
SeraThe Lakwatsera
The adventurous explorer who is always ready for fun. From exciting outings to new discoveries, Sera's favorite thing is bringing friends along for the ride. |
ShashaThe Shopping Diva
The stylish shopping buddy with a knack for finding great deals and hidden gems. Though a little shy at first, Sasha loves helping friends discover something they'll love. |
MattyThe Matalino
The dependable big brother of the group. Thoughtful, responsible, and always ready to lend a helping paw, Matty helps keep everyone safe while making sure nobody gets left behind. |
Whether you're looking for a cuddle buddy, an adventure companion, a shopping bestie, or a reliable friend, there's a Bestie ready to become part of your story.
More than adorable plush friends, the Besties remind us that the simplest moments of friendship can bring the biggest smiles.
Because every Bestie shared is another chance to spread the magic of friendship.
Find Your Bestie Match
Are you Team Maki, Matty, Sasha, or Sera?
Your newest Bestie is waiting at participating SM malls nationwide. Visit a Besties of Joy booth near you, pick your favorite SM Super Pets Club friend, and help share the magic of friendship with a child from one of our partner communities.
Find your mall, beneficiary partner, and booth location below.
| # | SM MALL | LOCATION | BENEFICIARY PARTNER |
|---|---|---|---|
| METRO MANILA | |||
| 1 | SM CITY NORTH EDSA | The Block, Atrium, near Christmas Centerpiece | DSWD RECEPTION AND STUDY CENTER FOR CHILDREN |
| 2 | SM MEGAMALL | Ground Level, Mega Fashion Hall | NAYON NG KABATAAN |
| 3 | SM MALL OF ASIA | Central Atrium | PROJECT R3GALO |
| 4 | SM SOUTHMALL | 2nd Level, in between Food Court and Jaan Sushi | PROJECT R3GALO |
| 5 | SM CITY FAIRVIEW | Lower Ground Level, Centralwalk | CHILDREN'S INTERNATIONAL, INC. |
| 6 | SM CITY NOVALICHES | Mall Atrium | CHILDREN'S INTERNATIONAL, INC. |
| 7 | SM CITY SAN JOSE DEL MONTE | Mall Atrium | PABAHAY DAY CARE CENTER |
| 8 | SM CITY CALOOCAN | Ground Level, near Entrance 2 | TAHANANG MAPAGPALA CENTER |
| 9 | SM CITY MARIKINA | 3rd Level, In front of SM Store | MERITXELL CHILDREN'S WORLD FOUNDATION |
| 10 | SM CITY MASINAG | Ground Level, facing Penshoppe | PINTONG BUKAWE DAYCARE CENTER |
| 11 | SM CITY SAN MATEO | 2nd Level, near SM Store | SAN MATEO DAY CARE CENTER |
| 12 | SM CITY TAYTAY | Ground Level, Building A | SAN JUAN ELEMENTARY SCHOOL |
| 13 | SM CITY EAST ORTIGAS | Ground Level Main Mall | ST. JOSEPH ELEMENTARY SCHOOL |
| 14 | SM CITY STA MESA | UGL infront of SM Store | PHILIPPINE CHILDREN MEDICAL CENTER |
| 15 | SM CITY MANILA | UGF, Event Center | GERONIMO SANTIAGO ELEMENTARY SCHOOL |
| 16 | SM CITY SAN LAZARO | UGL, North Wing | PRECIOUS HERITAGE MINISTRIES FOUNDATION |
| 17 | SM CITY BICUTAN | Event Center, Building A | SPRINGBOARD FOUNDATION |
| 18 | SM CITY BF PARANAQUE | Main Atrium | STA. RITA ORPHANAGE |
| 19 | SM CITY SUCAT | Atrium, Building A | CHUMMY CHUM FOUNDATION PHILIPPINES INC |
| NORTH LUZON | |||
| 20 | SM CITY BAGUIO | Mall Atrium | PDAO |
| 21 | SM CITY ROSALES | Ground Level | MSWDO |
| 22 | SM CITY URDANETA CENTRAL | Level 2, in front of SM Store | DSWD |
| 23 | SM CITY LAOAG | Lower Ground, The Event Center | LAOAG CITY SOCIAL WELFARE DEVELOPMENT OFFICE |
| 24 | SM CITY LA UNION | UG, in front of SM Store | PROJECT R3GALO |
| 25 | SM CITY CAUAYAN | L2, Cinema Bridgeway | CAUAYAN NORTH CENTRAL - SNED |
| 26 | SM CITY TUGUEGARAO | GL, In Front of The SM Store | AUTISM SOCIETY PHILIPPINE TUGUEGARAO |
| 27 | SM MEGACENTER CABANATUAN | Upper Ground | RESTITUTO B. PERIA NATIONAL HIGH SCHOOL |
| 28 | SM CITY CABANATUAN | Upper Ground Level | INDIGENOUS KIDS IN NUEVA ECIJA |
| 29 | SM CITY TARLAC | Upper Ground Level | SANTA IGNACIA NORTH CENTRAL ELEMENTARY SCHOOL |
| 30 | SM CITY OLONGAPO DOWNTOWN | Ground Level | LITTLE WARRIORS OF ZAMBALES |
| 31 | SM CITY OLONGAPO CENTRAL | Level 2 Beside Executive Optical | TAPINAC ELEMENTARY SCHOOL |
| 32 | SM CITY BATAAN | Ground Level, near SM Store | ST. OPIO INNOVATIONS |
| 33 | SM CITY PAMPANGA | Ground Level, near SM Store | DSWD PAMPANGA |
| 34 | SM CITY CLARK | Ground Level, near SM Store | DSWD |
| 35 | SM CITY SAN FERNANDO DOWNTOWN | 2nd Level, in front of SM Store | DSWD PAMPANGA |
| 36 | SM CITY TELABASTAGAN | Ground Level, near SM Store | DSWD PAMPANGA |
| 37 | SM CITY MARILAO | Ground Level, near SM Store | NORTHVILLE ELEMENTARY SCHOOL |
| 38 | SM CITY BALIWAG | Ground Level, near SM Store | DR. NICOLAS V. RUSTIA MEMORIAL SCHOOL |
| 39 | SM CITY VALENZUELA | Second Level, near SM Store | TAGALAG YOUTH ORGANIZATION |
| 40 | SM CITY GRAND CENTRAL | Upper Ground Level, near SM Store | ALLIANCE OF PWD IN CALOOCAN CITY |
| SOUTH LUZON | |||
| 41 | SM CITY BACOOR | Lower Ground Level, near Jollibee | MALIKSI ELEMENTARY SCHOOL |
| 42 | SM CITY DASMARIÑAS | Lower Ground Level, Annex Event Center | BAUTISTA ELEMENTARY SCHOOL |
| 43 | SM CITY MOLINO | Event Center | ALAPAAP CHILDREN CHARITY |
| 44 | SM CITY ROSARIO | Event Center, near BBK | MSWD |
| 45 | SM CITY TRECE MARTIRES | Level 2, Event Area | CHRISTIAN MISSION SERVICES PHILIPPINES NAIC CAVITE & BUKAL NG KAPAYAPAAN |
| 46 | SM CITY TANZA | Event Center | DONALD DUCK CHILD DEVELOPMENT CENTER |
| 47 | SM CITY SANTA ROSA | Ground Level, Amphitheater | OFFICE OF THE MAYOR - CITY OF SANTA ROSA, LAGUNA |
| 48 | SM CITY SAN PABLO | Ground Level, Mall Atrium | PAARALANG PAG-IBIG AT PAG-ASA INTERGRATED SCHOOL |
| 49 | SM CITY CALAMBA | Ground Level, Mall Atrium | DR. JOSE P RIZAL MEMORIAL DISTRICT HOSPITAL |
| 50 | SM CITY LIPA | 2nd Level, near Flatwhite | CANCER WARRIOR FOUNDATION INC. BATANGAS |
| 51 | SM CITY BATANGAS | Ground Level, Mall Atrium 2 | BUKLOD UNLAD NG BATANGAS INC. / LPPCI |
| 52 | SM CITY STO TOMAS | Ground Level, in front of Greenwich | BRGY SANTIAGO STO. TOMAS CITY OF BATANGAS |
| 53 | SM CITY LUCENA | Ground Level, between Starbucks and Burger King | CHILDREN OF BRGY 9 LUCENA CITY |
| 54 | SM CITY NAGA | Ground Floor, Entrance 1 near KFC/BDO | ST. THERESE OF THE CHILD JESUS |
| 55 | SM CITY LEGAZPI | Ground Level, fronting Gringo and The SM Store | KBP ALBAY |
| 56 | SM CITY DAET | 3rd Level, Exhibit Space | OUR LADY OF GUADALUPE ORPHANAGE |
| 57 | SM CITY SORSOGON | Ground Level near The Event Center | 22ND INFANTRY (VALOR) BATALLION |
| VISAYAS | |||
| 58 | SM CITY CEBU | Lower Ground Level, Atrium D, Main Mall | BATAN-ON ALANG SA KALUMBAN SA CORDOVA |
| 59 | SM CITY CONSOLACION | Ground Level, Mall Atrium | SANTO NINO SPIRITUALITY CENTER |
| 60 | SM SEASIDE CITY CEBU | Mountain Wing Atrium | THE CHILDREN OF CEBU FOUNDATION INC. |
| 61 | SM CITY J MALL | Upper Ground | EVERLASTING HOPE CHILDHOOD CANCER MISSION |
| 62 | SM CITY ILOILO | Lower Ground Floor, NPEC | PHILIPPINE RED CROSS - ILOILO CHAPTER |
| 63 | SM CITY ROXAS | Ground Level, Event Center | ROTARY CLUB OF ROXAS |
| 64 | SM CITY BACOLOD | Ground Level, in front of SM Store | KALIPAY NEGRENSE FOUNDATION INC |
| 65 | SM CITY PUERTO PRINCESA | Lower Ground Level, in front of SM Store | TAW KABUI ROTARACT CLUB OF PUERTO PRINCESA CENTRAL |
| MINDANAO | |||
| 66 | SM CITY CDO UPTOWN | Ground Level, Atrium Ear 1 | JCI BAI LAWANEN |
| 67 | SM CDO DOWNTOWN PREMIER | Ground Level, Event Center (near centerpiece) | JCI MACAJALAR 24K |
| 68 | SM CITY BUTUAN | Ground Level, near BLK and Binuhat | ROTARY CLUB OF CENTRAL BUTUAN |
| 69 | SM CITY DAVAO | Ground Level, Main Mall Near KFC | ROTARY CLUB OF DOWNTOWN DAVAO |
| 70 | SM LANANG | Ground Level, Atrium | CITY SOCIAL WELAFRE AND DEVELOPMENT OFFICE CHILDREN BENEFICIARIES |
| 71 | SM CITY GENERAL SANTOS | Ground Level, near BO's Coffee | POLICE COMMUNITY RELATIONS AND GENERAL SANTOS POLICE OFFICE |
| 72 | SM CITY MINDPRO | Level 3, fronting SM Store | RECEPTION AND STUDY CENTER FOR CHILDREN AND TUGBUNGAN ELEMENTARY SCHOOL |
| 73 | SM CITY ZAMBOANGA | Upper Ground Level, near Brique | GULWAN ELEMENTARY SCHOOL AND CSWDO |
Ready to Share the Magic?
Drop by a participating Besties of Joy booth, find your Bestie match, and bring home Maki, Matty, Sasha, or Sera.
Together with Toy Kingdom and the SM Super Pets Club, SM Cares is making it possible to share the magic of friendship with even more children, one Bestie at a time.
