SM Prime donates Php 2.5M to charity

Christmas being a time for giving, the management and employees of SM Prime Holdings, Inc. (SMPH) took the spirit of the season to heart by donating their Php 2.5M Christmas party fund to charities serving the underprivileged.

"SM Prime comes together as one family to help underserved communities amid the challenging times. We hope to bring some joy to Filipino families everywhere so they can have a meaningful Christmas celebration," said SM Prime Executive Director and President Jeffrey Lim.

The donation drive is a project of SMPH and its units and subsidiaries namely SM Development Corporation (SMDC), SM Offices, SM Hotels and Conventions Corporation (SMHCC) and SM Supermalls including SM Cinema, and SM Lifestyle and Family Entertainment Company, Inc. (FECI).

SMPH provided financial support to the social and humanitarian causes of its media partners including Philippine Star, Philippine Daily Inquirer, Manila Bulletin, ABS-CBN and GMA to reach more communities this holiday season apart from those being served by SM Cares and SM Foundation.

SM Prime employees have foregone Christmas parties to stand in solidarity with those who are in need. Instead, each employee received a Christmas package to share and enjoy with family and loved ones.

SM Supermalls President Steven Tan and SMDC President Jose Mari Banzon led the turnover of the donations.

In addition to this monetary donation, SM distributed over 50,000 food packs to families all over the country under its Christmas Kalinga donation program.

PHOTOS

SMDC President Jose Mari Banzon (left), SM Supermalls President Steven Tan (right) hand over a Php 500,000 check donation to ABS-CBN Foundation top executives Berta Lopez-Feliciano (second from right) and Susan Afan (second from left) to support ABS-CBN Foundation in its charity programs and relief efforts.

GMA Kapuso Foundation EVP and COO Rikki Escudero-Catibog (right) receives a Php 500,000 check donation from SMDC President Jose Mari Banzon (left) in support of GMA Kapuso Foundation, Inc.to help underprivileged communities.

SM Supermalls President Steven Tan (left) and SMDC President Jose Mari Banzon (right) hand over a Php 500,000 check donation to Philippine Star President and CEO Miguel Belmonte to support Operation Damayan in its holiday relief and charity projects.

Philippine Daily Inquirer COO Atty. Rudyard Arbolado and Inquirer Foundation executive director Connie Kalagayan receive Php 500,000 check donation from SM Supermalls President Steven Tan (left) and SMDC President Jose Mari Banzon (right) to support Inquirer Foundation in its charity projects and social initiatives.

SM Supermalls President Steven Tan (right) leads the turnover of Php 500,000 check donation to Manila Bulletin President and Vice Chairman Dr. Emilio Yap III (left) in support of Manila Bulletin’s Bag of Hope to help displaced workers due to the pandemic.