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(L-R) Host Dimples Romana, Mr. Christmas Jose Mari Chan, Carol Sy, SM Supermalls COO Steven Tan, Grace Magno, and Chito Bauzon with (far left) the Mandaluyong Children’s Choir

It isn’t the start of holiday season until you hear Jose Mari Chan’s “Christmas in our Hearts” in mall speakers come September. Ever since the song’s debut in the 1990s, it has grown to signal the start of the well-known Filipino Christmas that is said to be one of the longest celebrations around the world.

While many countries look forward to a white Christmas and concentrate on the commercial side of the holiday season, Filipinos attend several masses throughout the season, string up the beautiful lights and colourful parols, come together to host a large festive meal. Of course, now is the perfect time for an early Christmas gift shopping!

As part of its holiday campaign, SM Malls has lined up exciting promos, activities, events, and experiences that they will unveil for the whole family to enjoy this yuletide season. Here are seven reasons why Christmas will be magical at SM this year.

  1. Exciting gift ideas—Starting Sept. 15, shoppers may get their holiday Christmas baskets starting at P350 from SM Markets or an awesome selection of gifts with Watsons Gift Sets for as low as P99 starting Oct.1.
  2. Save up on the best holiday deals—Get up to 50 percent off on children’s wear, shoes, accessories, and toys with the Babies & Kids’ Sale at The SM Store from Oct. 1 to 31. Haven’t shopped for your Christmas party outfits yet? Mallgoers can also score great deals with up to 70 percent off at SM’s Pre-Holiday Sale from Oct. 25 to Nov. 3! 
  3. Send a wish—Send your Christmas wishes to SM Santa and get a chance to be one of the 60 lucky winners who will have their wishes granted with the #DearSMSanta promo. To see the full mechanics, visit here.
  4. Listen to the merry sounds of the season—It is time to put your holiday tunes on queue! Set the mood by listening to SM Supermalls’ Christmas-curated Spotify playlist featuring your favorite holiday jams including SM’s Christmas Jingle, “SM Mallidays”!
  5. Shop for a cause—Christmas is also about sharing love and happiness with the less fortunate. For only P200, you can buy two SM Bears of Joy – one bear to keep, while the other to be donated to the mall’s chosen charity.

Light up the Christmas spirit and have a #SparklingSMallidays at SM Supermalls!

SOURCE: https://lifestyle.mb.com.ph/2019/09/24/five-reasons-why-christmas-is-magical-at-sm-supermalls/