Get up to 50% OFF on select clothes, shoes, accessories, baby gear, and toys available at all stores nationwide this April - it's The SM Store's Babies and Kids Fest!

Plus, enjoy specials on select sneakers, plush toys, seat cushions, and clothes bundles. Also, bring home a FREE air diffuser with a minimum P3,500 single-receipt purchase from Baby Company (a Mom Card Exclusive Offer).

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